Creator discovery for indie games.
Game → shortlist → contact → interest signal. Paste a Steam URL and a genre for a first preview of compatible profiles.
Four steps, in this order.
Identify the right creators
Adjacent games first, not subscriber counts. History of the channel, not its tags.
Check genre and audience fit
A 4k channel in your subgenre beats a 400k generalist. Survival is not one niche.
Prepare outreach
One specific observation, a small ask, three to nine months out — not three weeks.
Watch whether interest actually lands
A reply and a session are the signal. A key dump is not coverage.
We match a genre, not a CSV rate.
OWSC co-op
Daily builder, base, duo — Valheim, Enshrouded, Grounded. Not a 200k survival let’s play.
Extraction / session
Tactics, wipe, loadout. A session has a story; a generalist does not hold it.
Solo hardcore
Narration, winter, permadeath — The Long Dark is not a Rust raid audience.
Outside survival
Daily-roguelite, deckbuilder, metroidvania, automation, boomer shooter. Genre first, size second.
How to find the right streamers for an indie game.
Audience overlap beats audience size. The method for building and approaching a shortlist without burning the contact.
Three creators, a rate, three months out.
That is the launch offer. Lightning after release is not a plan we sell.