SHYPIARD
METHOD

Three levers.
Not one more.

The method comes down to three pieces that plug into one another. The first two come with the Launch program. The third is the Studio plan.

METHOD · 01

Steam Page & Press Kit

We write the Steam page for the algorithm and for the player. Tags, description, capsules, ready-to-send press kit.

TIMELINE
72 hours
PRICE
Included in the Launch program ($990)
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METHOD · 02

Creator × Studio Matching

We identify the 3 creators whose audience fits the game. We structure the relationship, we handle the deal.

TIMELINE
3 weeks
PRICE
Included in the Launch program ($990)
READ THE METHOD
METHOD · 03

Post-Launch Tracking

Your reviews and wishlists compared with similar games every week, your next actions and creator pitches prepared.

TIMELINE
Continuous
PRICE
Studio plan, $100 / month
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SERVICES IN DETAIL

One page per problem.

SERVICE · LAUNCH STRATEGY

Steam Launch Strategy for Indie Games

A three-month launch program for indie studios: positioning, store page, creator coverage, post-launch velocity. Built from a study of 14,084 Steam releases.

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SERVICE · STEAM PAGE

Steam page rewrite, delivered in 72 hours

Steam store page rewritten for the algorithm and the player: description, tags, capsules, press kit. Delivered in 72 hours, two iterations included.

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SERVICE · CREATOR COVERAGE

Creator network for indie games

Find and secure the right streamers for an indie game: matched shortlist, structured deals, coverage arranged before release rather than hoped for.

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SERVICE · WISHLIST & VELOCITY

Steam wishlist tracking

An honest read on your wishlist trajectory and post-launch velocity — where the curve comes from, whether it is accelerating, and what actually moves it.

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PLAYER RANKINGS

How the lists are ordered.

Every /en/best ranking uses the same scoring weights. Eligibility is what changes. The maths live on one page so they do not repeat on twenty-nine lists.

How rankings are ordered →
SHYPIARD RESEARCH

What we found across 200 Steam launches

The method is what we do with the gaps. Research is where those gaps were measured — 200 launch outcomes, plus a separate survival corpus.

Read the launch-outcomes study
NEXT STEP

One format
to get started.

The free launch diagnostic defines which of the three levers apply to your launch, and in what order.

REQUEST A DIAGNOSTIC